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Product Marketing Manager

This job has been Expired
  • Remote
  • Specialism : Manager
  • Post Date: October 14, 2024
  • Expires In : -99 Days
  • Applications 0
  • Views 531
Job Overview

JOB DETAILS

Requirements
  • Bachelor of Science in Computer Science, Engineering, Statistics, or similar field and Master of Science or Business Administration degrees.
  • 4+ years of experience directly supporting US government clients.
  • 4+ years of experience delivering compelling product marketing results and product revenue growth.
  • Excellent verbal and written communication, and presentation skills.
  • Ability to juggle projects simultaneously, working both independently and collaboratively across diverse teams.
  • Demonstrable domain expertise in any of the following: digital content generation, enterprise sales collateral, enterprise go-to-market strategies, AI-based application development, or digital marketing and targeting.
  • Experience managing and developing new product marketing programs with clear data driven results.
  • Experience managing product positioning, competitive analysis, and product pricing.
  • Ability to develop product strategy and execute against strategic plans.
  • Experience collaborating effectively with both sales and product management to achieve results.
  • Demonstrated success in driving successful customer engagement leading to customer advocacy and partnership.
  • Experience working with demand generation to evaluate business data to deliver high converting programs that result in revenue.
Responsibilities
  • Develop a deep understanding of State & Local Government requirements and partner with Product Management to define market opportunity and influence roadmap priorities.
  • Create and execute go-to-market plans for product launches and new releases.
  • Develop and track key business metrics for your products, evaluating the state of your business.
  • Develop compelling and easy to understand product content for Sales and Pre-sales including sales training on products, positioning, competitive analyses, FAQs, and cheat sheets.
  • Develop compelling external product content including data sheets and product case studies, website content, blogs, webinars, solution guides, product launches, etc.
  • Work with Sales and Pre-sales to inspire, motivate and ultimately win customer business through the sales cycle; meet and interact with customers through the sales cycle.
  • Drive and enable new product revenues for one or more of C3 AI’s products.
  • Work with marketing to enable appropriate product positioning and product materials on the C3 AI website; and run appropriate campaigns to create product awareness.
  • Work with customers and support them in achieving future success with C3 AI.
  • Present with authority at industry conferences, panels, and customers and internal events.
  • Develop a thorough understanding of the full suite of C3 AI SaaS Applications and represent the capabilities of these applications to customers.
  • Actively support pre-sales activities (Trials, PoCs and PoTs) to ensure consistent use of existing SaaS applications across our global customer base.
  • Effectively and proactively communicate with customers and build a trusted advisor relationship.
  • Occasional travel might be required.

 

 

 

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Product Marketing Manager

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